The Community Against Preventable Injuries

Though a grass-roots initiative, The Community Against Preventable Injuries has become a province-wide, multi-partner organization designed to raise awareness, transform attitudes, and ultimately change behaviours. Its goal is to significantly reduce the number – and severity – of preventable injuries in BC.

A registered non-profit organization, The Community is governed by a board of directors representing organizations including the BCAA Traffic Safety Foundation, Insurance Bureau of Canada, London Drugs Ltd., BC Ministry of Labour, Pacific Blue Cross, TELUS and WorkSafeBC. In addition, The Community’s work is made possible through the financial and in-kind support of over 30 other companies and organizations.

With a positive approach to prevention, The Community focuses on what British Columbians can do to prevent injury, not what they shouldn’t do. Together, we empower British Columbians to make choices that will allow the people and the province to thrive for years to come.